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The hydroponic green fountain by Vertical Farm Italia at Floracult, photo by N

It was just only one day I spent in the Rome countryside in La Storta at I Casali del Pino where it was held the tenth edition of Floracult, event created by the bright fashion designer and social activist Ilaria Venturini Fendi, focused on the nature and its culture that featured books launches, talks and permanent installations to pay homage and celebrate the natural world and their little hosts. A smashing chance to come back, enjoy a beloved place, discover and share new ideas and emotions.

 

UNA GIORNATA A FLORACULT ALL’ INSEGNA DELLA NATURA E DELLA SUA CULTURA

A talk on sustanaibility in fashion design at Floracult featuring Andrea Lupo Lanzara(managing director of Rome Costume and Fashion Academy), Luigi Mulas Debois (professor and coordinator of bag design course at the Rome Costume and Fashion Academy), the students of Rome Costume and Fashion Academy and the fashion designer and social activist Ilaria Venturini Fendi, photo by N

 

Soltanto un giorno, quello da me trascorso nella campagna romana a La Storta presso I Casali del Pino in cui si è tenuta la decima edizione di Floracult, evento creato dalla brillante  fashion designer e attivista nel sociale Ilaria Venturini Fendi, incentrato sulla natura e la sua cultura di cui sono stati protagonisti presentazioni di libri, talks ed eventi permanenti per rendere omaggio e celebrare il mondo della natura ed i suoi piccoli ospiti. Una formidabile occasione per ritornare, apprezzare un luogo a me molto caro, scoprire e condividere nuove idee ed emozioni.

Floracult,, photo by N

 

Barni roses at Floracult, photo by N

 

Floracult, photo by N

 

Socially made in Italy, project developed by Carmina Campus, brand created by Ilaria Venturini Fendi, photo by N

 

Socially made in Italy, project developed by Carmina Campus, brand created by Ilaria Venturini Fendi, photo by N

 

Socially made in Italy, project developed by Carmina Campus, brand created by Ilaria Venturini Fendi along with the creations of jewelry brand See Me by Caterina Occhio made for the no-profit organization The Circle,, photo by N

 

Floracult, photo by N

 

Jewelry made of cactus at Floracult, photo by N

 

Floracult, photo by N

 

The AVF wines selection by Anna Venturini Fendi at Floracult, photo by N

 

The AVF capsule collection at Floracult, photo by N

 

Floracult, photo by N

 

Ilaria Venturini Fendi and Abderrazzak Benchaâbane, photo by N

 

Floracult, photo by N

 

Theodora Bugel and me at Floracult, photo by Sergio Cammariere

 

 

www.floracult.com

 

 

Floracult, photo courtesy of Floracult

Men, animals and plants, everyone has its own story, but from the relationship between them it arises an unique and complex harmony. “Identity, relationship, harmony”, this is the theme of Floracult, event which will be held from 25th to 28th April 2019 in the suggestive frame of Rome countryside in La Storta, at I Casali del Pino, successful celebration of nature, its culture as wells its ten years of life. Many are the events, the permanent installations that talk about the world of nature, its little hosts and different possibilities, shapes and colors. Talks, workshops, book launches as well as a special guest star, Abderrazzak Benchaâbane, professor, perfumer, photographer, botanist, legendary persona from Marrakech, renowned for his gardens that host the Moroccan museum of contemporary art he created and the scents and spices of the perfumes he made. He has worked, during his long career as gardener for over ten years, on the famous Jardin Majorelle in Marrakech, purchased by Yves St. Laurent in 1980, an awesome tropical garden featuring plants coming from all over the world. A not to be missed happening to live and discover again the natural dimension, the depth of its voices and rhythms, a precious source to think about and do, save, take care and protect.

 

FLORACULT: UNA CELEBRAZIONE DELLA NATURA E DELLA SUA CULTURA ALL’ INSEGNA DI IDENTITÀ, RELAZIONE E ARMONIA

Floracult, photo courtesy of Floracult

Uomini, animali e piante, ognuno con la sua storia, ma è dalla loro relazione che nasce un’armonia unica e complessa. “Identità, relazione, armonia”, questo il tema di Floracult, evento che si terrà dal 25 al 28 aprile 2019 nella suggestiva cornice della campagna romana a La Storta, presso I Casali del Pino, felice celebrazione della natura, la sua cultura ed anche i suoi  dieci anni di vita. Plurimi gli eventi, le installazioni permanenti che parlano del mondo della natura, dei suoi piccoli ospiti e delle sue svariate possibilità, forme e colori. Talk, workshop, presentazioni di libri e anche un ospite d’eccezione, Abderrazzak Benchaâbane, professore, profumiere, fotografo, botanico, personaggio leggendario di Marrakech, noto
per i suoi giardini, che ospitano  il museo di arte contemporanea marocchina da lui creato e per le essenze e le spezie dei suoi profumi. Nella sua lunga carriera di giardiniere si è occupato per più di dieci anni del famoso Jardin Majorelle a Marrakech, acquistato da Yves St. Laurent nel 1980, un giardino tropicale lussureggiante ricco di piante provenienti da tutto il mondo. Un evento imperdibile per vivere e riscoprire la dimensione naturale, la profondità delle sue voci e dei suoi ritmi, una preziosa risorsa per pensare e fare, da conservare, curare e proteggere.

Floracult, photo courtesy of Floracult

 

www.floracult.com